In a moment in which everyone's attention was on Eurovision,
Costa decided to steal the show by creating his own parallel festival: the Eliovision.
Eliovision came to life in 10 advertising spaces during the 3 Eurovision live nights.
The protagonist is the most eclectic and multi-talented band in Italy: Elio e le Storie Tese.
Each performance was inspired in styling and locations by a European country and hosted in a unique stage: the new Costa flagship.
We launched Eliovision as an idea of Elio e le Storie Tese.
They asked people to help them to find a location to host their festival.
Fabio Rovazzi had the solution.
Eliovision became trending topic on Tik Tok.
CREDITS
Chief Creative Officer & Partner: Livio Basoli, Lorenzo Picchiotti
Group Creative Director: Selmi Bali Barissever, Chiara Monticelli
Creative Director: Luciano Marchetti, Davide Canepa
Art Director: Chiara marino
Copywriter: Simone Maltagliati
Junior Art Director: Edoardo Serafini
Junior Copywriter: Paola Cecere
Client Director: Elena Panza
Account Director: Silvia Ghiretti
Account Executive: Antonia Martone
Integrated Production Director: Matteo Pecorari
Senior Producer: Alice Garbelli
Junior Producer: Giovanna Distefano
Head of Physical Production: Simone Raddi
Junior Production Coordinator: Francesca Di Donna
Post production Supervisor: Seba Morando
Senior Video editor: Federica Ruggeri
Video editor: Valentina Renna
AV Producer: Miriam Ottina
Motion Designer: Gabriele Frigimelica
Head of events&special projects: Laura Boy
Producer: Giorgio Zattoni
Special projects: Martina Augelli
Junior producer: Beatrice Latini
Regia: Francesco Coppola
Direttore della Fotografia: Fabio Casati
